Technical SEO
Google can't rank what it can't crawl and understand. Our technical SEO service identifies and fixes every crawlability, indexation, Core Web Vitals and schema issue standing between your site and the rankings it deserves.
The vast majority of UK businesses investing in content and backlinks are sitting on a foundation of unresolved technical problems. Slow pages, crawl errors, broken redirect chains, duplicate content and missing schema markup quietly suppress rankings regardless of how good your content is. Technical SEO fixes the foundation everything else depends on.
Google can't rank what it can't crawl, render and understand. Core Web Vitals are now a confirmed ranking factor — and sites that fail LCP, INP or CLS benchmarks are penalised in competitive SERPs. Our Manchester-based technical SEO team diagnoses every issue and fixes it, giving Google the signals it needs to rank your pages confidently.
Our audit data (Bambino, 2025): In technical SEO audits across 150+ UK websites, we found 73% had Core Web Vitals failures, 61% had crawl budget issues, and 44% had structured data errors — all suppressors of organic rankings regardless of content quality. Fixing these issues drives an average 31% increase in crawled pages within 60 days.
A methodical approach to uncovering and fixing every technical barrier to higher rankings — no guesswork, no generic reports.
We run a full site crawl using Screaming Frog and Google Search Console to surface every technical issue — from broken redirects and orphan pages to crawl budget waste and indexation gaps.
Issues are categorised by ranking impact: critical (blocking indexation, Core Web Vitals failures), high (duplicate content, redirect chains) and low priority (minor meta issues, cosmetic fixes).
We implement fixes directly with CMS access, or provide dev-ready specifications your team can action immediately. No vague recommendations — every fix comes with exact instructions and expected outcomes.
Weekly Google Search Console checks track the impact of every fix. We provide before-and-after data on site health scores, Core Web Vitals, index coverage and ranking movement.
Every element of your site's technical health is checked against current Google best practice — nothing is missed.
Technical SEO is the foundation of all search engine optimisation. It covers everything that affects how search engines crawl, index and understand your website — including site speed, Core Web Vitals, crawlability, indexability, schema markup, URL structure, redirect chains and mobile usability. Without a solid technical foundation, even the best content and backlinks will underperform in Google.
Common signs you need a technical SEO audit include: pages loading slowly, Google not indexing your content (check via Google Search Console), rankings that dropped after a website redesign or migration, duplicate content warnings, crawl errors, or a steady decline in organic traffic with no obvious content reason. If any of these apply, a technical audit will identify the root cause.
Our technical SEO audit covers: full crawl analysis (broken links, redirect chains, orphan pages), Core Web Vitals assessment (LCP, INP, CLS), index coverage review via Google Search Console, schema markup validation, mobile usability testing, page speed analysis, canonical tag review, hreflang for multi-regional sites, and internal linking structure. You receive a prioritised action report with every issue categorised by impact.
We fix them. Where we have CMS access, our team implements changes directly — fixing redirects, updating meta tags, improving page speed, correcting schema and resolving crawl issues hands-on. If you prefer to keep implementation in-house, we provide detailed developer-ready specifications so your team can action every fix without ambiguity.
Quick wins such as redirect fixes, meta tag corrections and schema implementation can be completed and indexed within days. Larger improvements like Core Web Vitals optimisation and crawl budget management typically take 4–8 weeks to show measurable impact in Google Search Console rankings and traffic data.
Yes — post-migration technical SEO is a core part of our service offering. After a website migration, we check redirect mapping to ensure all old URLs correctly forward to new equivalents, validate canonical tags, audit hreflang for international sites, and monitor Google Search Console closely for any ranking drops, crawl errors or indexation losses that need immediate attention.
We use an industry-leading toolkit including Screaming Frog SEO Spider for site crawls, Google Search Console for index coverage and performance data, PageSpeed Insights and Google Lighthouse for Core Web Vitals analysis, Semrush Site Audit for ongoing monitoring, and Schema Markup Validator to verify structured data implementation. All findings are cross-referenced for accuracy before being included in your report.
Technical SEO works best alongside these complementary services our UK clients use together.
Keyword research, on-page optimisation and content strategy to rank for terms that drive revenue.
Learn more →Dominate local Google search results and Maps for your city or region across the UK.
Learn more →Fast, SEO-ready websites built to pass Core Web Vitals and convert visitors into customers.
Learn more →We'll crawl your site, assess your Core Web Vitals, review your indexation and show you exactly what's holding your rankings back — at no cost and no obligation.
No commitment. No pressure. Just honest technical findings from our SEO specialists.